Changes for page ONEmail and Sender Score

Last modified by Admin on 2020/01/13 08:42
From version 12.1
edited by melanie@one-count_com
on 2016/12/13 13:09
Change comment: There is no comment for this version
To version 13.1
edited by Admin
on 2020/01/13 08:42
Change comment: There is no comment for this version

Summary

Details

Page properties
Title
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1 -Email Engine and Sender Score
1 +ONEmail and Sender Score
Parent
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1 +System Setup Detail and Technical Information
Author
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1 -XWiki.melanie@one-count_com
1 +XWiki.Admin
Content
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4 4  
5 5  
6 6  {{id name="Start ScreenSteps Content"/}}
7 - When you start using the ONEcount Email Engine, you will get a pair of "clean" ip addresses for sending mail. This means that they have no sender score.
7 +When you start using the ONEmail, you will get a pair of "clean" ip addresses for sending mail. This means that they have no sender score.
8 8  If you used a third-party ESP previously, your mail was sent from a pool of 12 to 48 IP addresses that are used to send a **lot** of bulk mail from a **lot** of companies, and so you have a shared sender score. This could be good or bad.
9 9  
10 -When you start sending from ONEcount, you will be the first, and those IP addresses will be clean.
10 +When you start sending from ONEmail, you will be the first, and those IP addresses will be clean.
11 11  
12 -In order to get the best possible delivery, following are a few points:
12 +In order to get the best possible delivery, the following are a few points:
13 13  
14 -1) Try to keep the FROM and the "Sender" of your messages the same on ONEcount as they were on your previous system
14 +1) Try to keep the FROM and the "Sender" of your messages the same on ONEmail as they were on your previous system
15 15  
16 -2) Make sure that you have valid SPF records configured before sending your first mail
16 +2) Start sending to a smaller list of "high engagers." These are people who frequently opened or clicked on e-mail in your old mail system. Upload them into ONEmail first and send them your regular messages. This is called "warming" your IP addresses. These people will typically continue to open your messages, which will train the spam filters that your new IP addresses are sending wanted e-mail.
17 17  
18 -3) Your open rates will dip for about two weeks after you start sending messages through the new IP addresses.
18 +3) Make sure that you have valid SPF and DKIM records configured before sending your first mail. Contact your ONEcount support team for the correct info. You can test both SPF and DKIM records through [[https:~~/~~/mxtoolbox.com>>url:https://mxtoolbox.com||shape="rect"]].
19 19  
20 -4) To maximize your score, send your most-opened e-mails out through ONEcount for at least two weeks.
20 +4) Your open rates dip for as much as two weeks after you start sending messages through the new IP addresses.
21 21  
22 22  * Some publishers worry about the dip, so they send sponsored e-mails through ONEcount for the first two weeks. If these don't have high open rates, you wind up with a bad sender score.
23 23  * Instead, send your messages with the highest open rates. This tells ReturnPath and the major ISPs that messages coming from these IP addresses are valuable and it will get you a higher score.
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34 34  {{livesearch/}}
35 35  {{/panel}}
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42 42  
43 -{{panel title="More System UTILITIES"}}
44 -{{expand title="Expand"}}
45 -
46 -
47 -(% style="margin-left: 30.0px;" %)
48 -[[Job List>>doc:Utilities - Job List (v12\.x)]]
49 -
50 -(% style="margin-left: 30.0px;" %)
51 -[[Backend User Permissions>>doc:Utilities - Backend Users and Permissions (v12\.x)]]
52 -
53 -(% style="margin-left: 30.0px;" %)
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56 -(% style="margin-left: 30.0px;" %)
57 -[[Email Engine>>doc:Utilities - Email Engine (v12\.x)]]
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59 -(% style="margin-left: 30.0px;" %)
60 -Action Manager
61 -
62 -(% style="margin-left: 30.0px;" %)
63 -[[Configuration Manager>>doc:Utilities - Configuration Manager (v12\.x)]]
64 -
65 -(% style="margin-left: 30.0px;" %)
66 -Backend Activity Log
67 -
68 -(% style="margin-left: 30.0px;" %)
69 -IVT Mitigator
70 -
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72 -[[Widget Builder>>doc:Utilities - Widget Builder (v12\.x)]]
73 -
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75 -[[Mapper>>doc:Utilities - Mapper (v12\.x)]]
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77 -(% style="margin-left: 30.0px;" %)
78 -Import/Export Tool
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44 +{{expand}}
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Confluence.Code.ConfluencePageClass[0]
id
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1 -67419
1 +65902
url
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1 -https://info.onecount.net//wiki/spaces/OD/pages/67419/Email Engine and Sender Score
1 +https://info.onecount.net//wiki/spaces/OD/pages/65902/ONEmail and Sender Score