Wiki source code of Email Engine and Sender Score
Version 5.1 by melanie@one-count_com on 2016/11/09 17:58
Show last authors
author | version | line-number | content |
---|---|---|---|
1 | {{layout}} | ||
2 | {{layout-section ac:type="two_right_sidebar"}} | ||
3 | {{layout-cell}} | ||
4 | |||
5 | |||
6 | {{id name="Start ScreenSteps Content"/}} | ||
7 | When you start using the ONEcount Email Engine, you will get a pair of "clean" ip addresses for sending mail. This means that they have no sender score. | ||
8 | If you used a third-party ESP previously, your mail was sent from a pool of 12 to 48 IP addresses that are used to send a **lot** of bulk mail from a **lot** of companies, and so you have a shared sender score. This could be good or bad. | ||
9 | |||
10 | When you start sending from ONEcount, you will be the first, and those IP addresses will be clean. | ||
11 | |||
12 | In order to get the best possible delivery, following are a few points: | ||
13 | |||
14 | 1) Try to keep the FROM and the "Sender" of your messages the same on ONEcount as they were on your previous system | ||
15 | |||
16 | 2) Make sure that you have valid SPF records configured before sending your first mail | ||
17 | |||
18 | 3) Your open rates will dip for about two weeks after you start sending messages through the new IP addresses. | ||
19 | |||
20 | 4) To maximize your score, send your most-opened e-mails out through ONEcount for at least two weeks. | ||
21 | |||
22 | * Some publishers worry about the dip, so they send sponsored e-mails through ONEcount for the first two weeks. If these don't have high open rates, you wind up with a bad sender score. | ||
23 | * Instead, send your messages with the highest open rates. This tells ReturnPath and the major ISPs that messages coming from these IP addresses are valuable and it will get you a higher score. | ||
24 | |||
25 | |||
26 | |||
27 | {{id name="End ScreenSteps Content"/}} | ||
28 | {{/layout-cell}} | ||
29 | |||
30 | {{layout-cell}} | ||
31 | (% style="margin-left: 30.0px;" %) | ||
32 | == **More System and Setup Information** == | ||
33 | |||
34 | (% style="margin-left: 30.0px;" %) | ||
35 | === [[ONEcount Cookies>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65727||shape="rect"]] | ||
36 | \\[[Widget Implementation>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65622||shape="rect"]] | ||
37 | \\[[Widget Builder>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65735||shape="rect"]] | ||
38 | [[\\ONEcount Javascript Widget Changes>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65751||shape="rect"]] | ||
39 | \\[[Configuration Manager>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65754||shape="rect"]] | ||
40 | \\[[Smartlinks, Brand Codes, and Other Form Linkouts>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65829||shape="rect"]] | ||
41 | [[\\ONEcount SSL and non-SSL Client Brand Pages>>url:http://bos-jira01-cl01.onecount.net:8090/display/OD/ONEcount+SSL+and+non-SSL+Client+Brand+Pages||shape="rect"]] | ||
42 | \\[[OpenX Zone Setup for Banner Tracking and Viewability>>url:http://bos-jira01-cl01.onecount.net:8090/display/OD/OpenX+Zone+Setup+for+Banner+Tracking+and+Viewability||shape="rect"]] | ||
43 | \\[[DFP Small Business – Create Key/Value Pair for Ad Targeting>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65873||shape="rect"]] | ||
44 | \\[[DFP Premium – Create Key/Value Pair for Ad Targeting>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65879||shape="rect"]] | ||
45 | \\[[Progressive Lookup>>url:http://bos-jira01-cl01.onecount.net:8090/display/OD/Progressive+Lookup||shape="rect"]] | ||
46 | \\[[Embedding Forms in Web Pages>>url:http://bos-jira01-cl01.onecount.net:8090/display/OD/Embedding+Forms+in+Web+Pages||shape="rect"]] | ||
47 | \\[[Overriding Lookup/Login Page Settings>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65896||shape="rect"]] | ||
48 | [[\\Email Engine and Sender Score>>url:http://bos-jira01-cl01.onecount.net:8090/display/OD/Email+Engine+and+Sender+Score||shape="rect"]] | ||
49 | \\[[Global Features>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65905||shape="rect"]] === | ||
50 | {{/layout-cell}} | ||
51 | {{/layout-section}} | ||
52 | {{/layout}} |