Last modified by Admin on 2021/02/11 16:22
From version 8.1
edited by melanie@one-count_com
on 2016/11/17 16:45
Change comment: There is no comment for this version
To version 12.1
edited by Admin
on 2021/02/11 16:22
Change comment: There is no comment for this version

Summary

Details

Page properties
Title
... ... @@ -1,1 +1,1 @@
1 -DFP Small Business -- Create Key/Value Pair for Ad Targeting
1 +Ad Manager 360 -- Create Key/Value Pair for Ad Targeting
Parent
... ... @@ -1,0 +1,1 @@
1 +System Setup Detail and Technical Information
Author
... ... @@ -1,1 +1,1 @@
1 -XWiki.melanie@one-count_com
1 +XWiki.Admin
Content
... ... @@ -4,39 +4,22 @@
4 4  
5 5  
6 6  {{id name="Start ScreenSteps Content"/}}
7 - (% style="color: rgb(128,128,128);" %)//Targeting in DFP is achieved by using the custom targeting feature. First you'll need to create a targeting key/value pair in DFP for custom targeting and add it to your DFP line item, then set up a persona in ONEcount's Target Engine.//
7 +(% style="color: rgb(128,128,128);" %)//Targeting in Google's Ad Manager 360 is achieved by using the custom targeting feature. First you'll need to create a targeting key/value pair in GAM 360 for custom targeting and add it to your  GAM line item, then set up a persona in ONEcount's Target Engine.//
8 8  
9 9  === Create Key / Value Pair ===
10 10  
11 -[[image:attach:media_1468947324489.png||align="center"]]
11 +[[image:attach:GAM360-Key-Value-Pairs.png||width="600"]]
12 12  
13 -~1. Click on "Inventory".
14 - 2. Select "Key-values".
15 - 3. Click on the "New Key" button. This will open the "Key-values: New key-values targeting" window, as shown below.
13 +\\
16 16  
17 -[[image:attach:media_1468947476819.png||align="center"]]
15 +For information on how to apply a Key-value pair to a line item or creative, visit this link:
18 18  
19 -~1. Define a key name, e.g. advertiser.
20 - 2. For "Values type", check "Users will select frompredefined targeting values.
21 - 3. Click "Add Values" button and enter the value you want to create. Usually the advertiser name - one word, no space or special characters works well; but you can enter any value that works for you.
17 +[[https:~~/~~/support.google.com/admanager/answer/177381?hl=en>>url:https://support.google.com/admanager/answer/177381?hl=en||shape="rect"]]
22 22  
23 -Save the key/value pair. This pair can now be attached to a line item and used to target ads.
19 +=== Troubleshooting ===
24 24  
25 -_For more information on defining key-values please visit: [[https:~~/~~/support.google.com/dfp_sb/answer/2983838?hl=en_>>url:https://support.google.com/dfp_sb/answer/2983838?hl=en_||rel="nofollow" shape="rect" class="external-link"]]
21 +If your targets are not working as expected, check out this [[Troubleshooting Document>>url:http://info.onecount.net/pages/viewpage.action?pageId=23331757||shape="rect"]].
26 26  
27 -=== Attach Key / Value Pair to Line Item ===
28 -
29 -Navigate to Line Items (Delivery > Line Items) and create a new line item or edit an existing one.
30 -
31 -Setup is the same as any other line item, with the addition of two things:
32 -
33 -~1. Under "Settings", change the type to "Sponsorship" and set the weight as "2". (Please ask your DFP vendor to allow editable weight in this field.)
34 -
35 -2. Under the "Ad Targeting" section of the line item, apart from other targeting criteria, add the custom criteria created in above step:
36 -
37 -* Select "key-values"
38 -* Pick the key-value pair created in above step and save. If there are multiple custom criteria, use AND logic.
39 -
40 40  === Set up a Segment and Target Action in ONEcount ===
41 41  
42 42  Create an Ad Targeting Action using the defined key-value pair .
... ... @@ -51,35 +51,49 @@
51 51  {{/layout-cell}}
52 52  
53 53  {{layout-cell}}
37 +{{panel borderStyle="solid" title="Search all Documentation:"}}
54 54  
55 55  
56 56  {{livesearch/}}
41 +{{/panel}}
57 57  
58 -{{expand title="More System and Setup Information"}}
59 -(% class="expand-content" %)
60 -(((
61 -[[ONEcount Cookies>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65727||rel="nofollow" shape="rect"]]
62 -\\[[Widget Implementation>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65622||rel="nofollow" shape="rect"]]
63 -\\[[Widget Builder>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65735||rel="nofollow" shape="rect"]]
64 -\\[[ONEcount Javascript Widgets>>url:http://bos-jira01-cl01.onecount.net:8090/display/OD/ONEcount+Javascript+Widgets||shape="rect"]][[
65 -\\ONEcount Javascript Widget Changes>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65751||rel="nofollow" shape="rect"]][[
66 -\\>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65735||rel="nofollow" shape="rect"]][[Configuration Manager>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65754||rel="nofollow" shape="rect"]][[
67 -\\>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65735||rel="nofollow" shape="rect"]][[Smartlinks, Brand Codes, and Other Form Linkouts>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65829||rel="nofollow" shape="rect"]][[
68 ->>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65735||rel="nofollow" shape="rect"]][[
69 -ONEcount SSL and non-SSL Client Brand Pages>>url:http://bos-jira01-cl01.onecount.net:8090/display/OD/ONEcount+SSL+and+non-SSL+Client+Brand+Pages||rel="nofollow" shape="rect"]][[
70 -\\>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65735||rel="nofollow" shape="rect"]][[OpenX Zone Setup for Banner Tracking and Viewability>>url:http://bos-jira01-cl01.onecount.net:8090/display/OD/OpenX+Zone+Setup+for+Banner+Tracking+and+Viewability||rel="nofollow" shape="rect"]][[
71 -\\>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65735||rel="nofollow" shape="rect"]][[DFP Small Business – Create Key/Value Pair for Ad Targeting>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65873||rel="nofollow" shape="rect"]][[
72 -\\>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65735||rel="nofollow" shape="rect"]][[DFP Premium – Create Key/Value Pair for Ad Targeting>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65879||rel="nofollow" shape="rect"]][[
73 -\\>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65735||rel="nofollow" shape="rect"]][[Progressive Lookup>>url:http://bos-jira01-cl01.onecount.net:8090/display/OD/Progressive+Lookup||rel="nofollow" shape="rect"]][[
74 -\\>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65735||rel="nofollow" shape="rect"]][[Embedding Forms in Web Pages>>url:http://bos-jira01-cl01.onecount.net:8090/display/OD/Embedding+Forms+in+Web+Pages||rel="nofollow" shape="rect"]][[
75 -\\>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65735||rel="nofollow" shape="rect"]][[Overriding Lookup/Login Page Settings>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65896||rel="nofollow" shape="rect"]][[
76 ->>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65735||rel="nofollow" shape="rect"]][[
77 -Email Engine and Sender Score>>url:http://bos-jira01-cl01.onecount.net:8090/display/OD/Email+Engine+and+Sender+Score||rel="nofollow" shape="rect"]][[
78 -\\>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65735||rel="nofollow" shape="rect"]][[Global Features>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65905||rel="nofollow" shape="rect"]][[
79 ->>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65735||rel="nofollow" shape="rect"]][[
80 ->>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65751||rel="nofollow" shape="rect"]]
81 -)))
43 +{{panel borderStyle="solid" title=" Search System and Setup Information:"}}
44 +
45 +
46 +{{pagetreesearch rootPage="System and Setup Information"/}}
47 +{{/panel}}
48 +
49 +{{panel borderStyle="solid" title="More System and Setup Information"}}
50 +{{expand}}
51 +[[ONEcount Cookies>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65727||shape="rect"]]
52 +\\[[Widget Implementation>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65622||shape="rect"]]
53 +\\[[Widget Builder>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65735||shape="rect"]]
54 +\\[[doc:ONEcount Javascript Widgets]][[
55 +\\ONEcount Javascript Widget Changes>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65751||shape="rect"]][[
56 +\\>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65735||shape="rect"]][[Configuration Manager>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65754||shape="rect"]][[
57 +\\>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65735||shape="rect"]][[Smartlinks, Brand Codes, and Other Form Linkouts>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65829||shape="rect"]][[
58 +>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65735||shape="rect"]][[
59 +ONEcount SSL and non-SSL Client Brand Pages>>url:http://bos-jira01-cl01.onecount.net:8090/display/OD/ONEcount+SSL+and+non-SSL+Client+Brand+Pages||shape="rect"]][[
60 +\\>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65735||shape="rect"]][[OpenX Zone Setup for Banner Tracking and Viewability>>url:http://bos-jira01-cl01.onecount.net:8090/display/OD/OpenX+Zone+Setup+for+Banner+Tracking+and+Viewability||shape="rect"]][[
61 +\\>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65735||shape="rect"]][[DFP Small Business – Create Key/Value Pair for Ad Targeting>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65873||shape="rect"]][[
62 +\\>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65735||shape="rect"]][[DFP Premium – Create Key/Value Pair for Ad Targeting>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65879||shape="rect"]][[
63 +\\>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65735||shape="rect"]][[Progressive Lookup>>url:http://bos-jira01-cl01.onecount.net:8090/display/OD/Progressive+Lookup||shape="rect"]][[
64 +\\>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65735||shape="rect"]][[Embedding Forms in Web Pages>>url:http://bos-jira01-cl01.onecount.net:8090/display/OD/Embedding+Forms+in+Web+Pages||shape="rect"]][[
65 +\\>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65735||shape="rect"]][[Overriding Lookup/Login Page Settings>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65896||shape="rect"]][[
66 +>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65735||shape="rect"]][[
67 +Email Engine and Sender Score>>url:http://bos-jira01-cl01.onecount.net:8090/display/OD/Email+Engine+and+Sender+Score||shape="rect"]][[
68 +\\>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65735||shape="rect"]][[Global Features>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65905||shape="rect"]][[
69 +>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65735||shape="rect"]][[
70 +>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65751||shape="rect"]][[
71 +>>url:http://bos-jira01-cl01.onecount.net:8090/pages/viewpage.action?pageId=65751||shape="rect"]]
82 82  {{/expand}}
73 +{{/panel}}
74 +
75 +\\
76 +
77 +\\
78 +
79 +\\
83 83  {{/layout-cell}}
84 84  {{/layout-section}}
85 85  {{/layout}}
GAM360-Key-Value-Pairs.png
Author
... ... @@ -1,0 +1,1 @@
1 +XWiki.XWikiGuest
Size
... ... @@ -1,0 +1,1 @@
1 +290.3 KB
Content
Screen Shot 2021-02-11 at 16.15.07.png
Author
... ... @@ -1,0 +1,1 @@
1 +XWiki.XWikiGuest
Size
... ... @@ -1,0 +1,1 @@
1 +655.6 KB
Content
media_1468947324489.png
Author
... ... @@ -1,0 +1,1 @@
1 +XWiki.XWikiGuest
Size
... ... @@ -1,0 +1,1 @@
1 +90.3 KB
Content
media_1468947476819.png
Author
... ... @@ -1,0 +1,1 @@
1 +XWiki.XWikiGuest
Size
... ... @@ -1,0 +1,1 @@
1 +130.6 KB
Content
Confluence.Code.ConfluencePageClass[0]
id
... ... @@ -1,1 +1,1 @@
1 -66171
1 +65873
url
... ... @@ -1,1 +1,1 @@
1 -https://info.onecount.net//wiki/spaces/OD/pages/66171/DFP Small Business -- Create Key/Value Pair for Ad Targeting
1 +https://info.onecount.net//wiki/spaces/OD/pages/65873/Ad Manager 360 -- Create Key/Value Pair for Ad Targeting