Wiki source code of Ad Manager 360 -- Create Key/Value Pair for Ad Targeting

Last modified by Admin on 2021/02/11 16:22

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12.1	7	(% style="color: rgb(128,128,128);" %)//Targeting in Google's Ad Manager 360 is achieved by using the custom targeting feature. First you'll need to create a targeting key/value pair in GAM 360 for custom targeting and add it to your GAM line item, then set up a persona in ONEcount's Target Engine.//
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	9	=== Create Key / Value Pair ===
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12.1	11	[[image:attach:GAM360-Key-Value-Pairs.png\|\|width="600"]]
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12.1	15	For information on how to apply a Key-value pair to a line item or creative, visit this link:
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12.1	17	[[https:~~/~~/support.google.com/admanager/answer/177381?hl=en>>url:https://support.google.com/admanager/answer/177381?hl=en\|\|shape="rect"]]
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12.1	19	=== Troubleshooting ===
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12.1	21	If your targets are not working as expected, check out this [[Troubleshooting Document>>url:http://info.onecount.net/pages/viewpage.action?pageId=23331757\|\|shape="rect"]].
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	23	=== Set up a Segment and Target Action in ONEcount ===
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	25	Create an Ad Targeting Action using the defined key-value pair .
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	27	Create your segment in the Target Enigine and attach the Ad Targeting Action to it.
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	29	That's it! The line item with the defined key/value pair will be targeted to the audience segment you selected.
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