Last modified by caterina on 2022/02/04 16:01
From version 3.1
edited by melanie@one-count_com
on 2016/12/15 13:24
Change comment: There is no comment for this version
To version 9.1
edited by melanie@one-count_com
on 2016/12/15 13:28
Change comment: There is no comment for this version

Summary

Details

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Title
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1 -Analytics - Running Newsletter Analytics (v12.x)
1 +Analytics - Running Email/Newsletter Analytics (v12.x)
Content
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1 +{{layout}}
2 +{{layout-section ac:type="two_right_sidebar"}}
3 +{{layout-cell}}
1 1  
2 2  
3 3  {{id name="Start ScreenSteps Content"/}}
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9 9  
10 10  === OPENING THE NEWSLETTER ANALYTICS WINDOW ===
11 11  
12 -=== Select ANALYTICS from the main menu. ===
15 +Select ANALYTICS from the main menu.
13 13  
14 14  [[image:attach:media_1481131763319.png||align="center"]]
15 15  
16 -=== Select NEWSLETTER from the sub-menu. ===
19 +
17 17  
21 +Select NEWSLETTER from the sub-menu.
22 +
18 18  [[image:attach:media_1481131791394.png||align="center"]]
19 19  
20 20  This will bring you to the Newsletter Analytics window. (See below.)
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21 21  
22 22  [[image:attach:media_1481131933228.png||align="center"]]
23 23  
24 -From this window, you can select subsciber lists, campaigns/messages [[doc:optional]], and a date range to generate detailed sent/delivered and click/open analytics.
29 +From this window, you can select subsciber lists, campaigns/messages [[optional>>doc:optional]], and a date range to generate detailed sent/delivered and click/open analytics.
25 25  
26 26  When a list(s) and date range is selected, statistics for all campaigns sent to that list in the specified date range will be generated.
27 27  If a list(s) and campaign(s) is selected, statistics for only the selected campaigns in the specified date range will be generated.
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56 56  
57 57  [[image:attach:media_1481821728349.png||align="center"]]
58 58  
59 -Open the Newsletter Analytics window and (1) set a date range, (2) select the newsletter list(s), (3) select campaigns [[doc:optional]], and (4) click "Get Report".
64 +Open the Newsletter Analytics window and (1) set a date range, (2) select the newsletter list(s), (3) select campaigns [[optional>>doc:optional]], and (4) click "Get Report".
60 60  
61 61  Newsletter Analytics will be displayed as shown below.
62 62  
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70 70   2) Charts/graphical representation of key data
71 71   3) Breakdown and detail of aggregate data
72 72  
73 -=== Campaign Detail ===
78 +==== Campaign Detail ====
74 74  
75 75  [[image:attach:media_1481822089431.png||align="center"]]
76 76  
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78 78  
79 79  Clicking on the arrow icon in the Clicks column will open a Click Detail report for that campaign.
80 80  
81 -=== Click Details ===
86 +==== Click Details ====
82 82  
83 83  [[image:attach:media_1481822300776.png||align="center"]]
84 84  
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86 86  
87 87  Link Detail will show Click and Unique Click data for each link in the email/newsletter.
88 88  
94 +{{note}}
89 89  Note that the number of Unique Clicks in the top-line data will not be the total of all Unique Clicks for each link, as a known user who clicks on four unique links is counted as a Unique Click for each one of those links but will be counted only once under Unique Clicks in the top-line data.
96 +{{/note}}
90 90  
98 +{{note}}
91 91  === IMPORTANT NOTE RE: DELETED USERS AND NEWSLETTER ANALYTICS ===
92 92  
93 -_**If using the ONEcount Email Engine, deleting a user subscribed to an email/newsletter list(s) will delete the user in the ONEcount database and remove the user from the list in the Email Engine.** _
94 - //**Historical statistics for deleted users (e.g. opens, clicks) will be retained in the database, so when running newsletter statistics those historical actions will remain in the counts. It's important to note, however, that if you click on, e.g. the open count for a particular campaign in newsletter statistics, you will be brought to the List Wizard where the list of users can be saved, downloaded, or filtered further. The total number of users will be displayed in the List Wizard, and this number will be lower than the number displayed in the open count in the Newsletter Analytics detail because in the List Wizard the system only displays counts for Known users. Those users who have been deleted are no longer known to the system, so they won't be included in the List Wizard count.**//
101 +**If using the ONEcount Email Engine, deleting a user subscribed to an email/newsletter list(s) will delete the user in the ONEcount database and remove the user from the list in the Email Engine.**
102 +\\//**Historical statistics for deleted users (e.g. opens, clicks) will be retained in the database, so when running newsletter statistics those historical actions will remain in the counts. It's important to note, however, that if you click on, e.g. the open count for a particular campaign in newsletter statistics, you will be brought to the List Wizard where the list of users can be saved, downloaded, or filtered further. The total number of users will be displayed in the List Wizard, and this number will be lower than the number displayed in the open count in the Newsletter Analytics detail because in the List Wizard the system only displays counts for Known users. Those users who have been deleted are no longer known to the system, so they won't be included in the List Wizard count.**//
95 95  
96 96  //**If using MagnetMail or Silverpop, connected to ONEcount via API, deleting a user subscribed to an email/newsltter list(s) will delete the user in ONEcount and automatically move the user to a suppression list in MagnetMail or Silverpop.**//
105 +{{/note}}
97 97  
107 +
98 98  
99 99  
110 +
100 100  {{id name="End ScreenSteps Content"/}}
112 +{{/layout-cell}}
113 +
114 +{{layout-cell}}
115 +{{panel title="Search all Documentation:"}}
116 +
117 +
118 +{{livesearch/}}
119 +{{/panel}}
120 +
121 +{{panel title="Search ANALYTICS Documentation:"}}
122 +
123 +
124 +{{pagetreesearch rootPage="In-Depth Analytics – Web, Banner, Email, Form"/}}
125 +{{/panel}}
126 +
127 +{{panel title="On this page:"}}
128 +
129 +
130 +{{toc/}}
131 +{{/panel}}
132 +
133 +{{panel title="More ANALYTICS Documentation:"}}
134 +{{expand}}
135 +(% style="margin-left: 30.0px;" %)
136 +(% style="color: rgb(0,51,102);" %)**Web Analytics**
137 +
138 +(% style="margin-left: 60.0px;" %)
139 +[[Key Concepts - Web Analytics>>doc:Key Concepts - Web Analytics (v12\.x)]]
140 +
141 +(% style="margin-left: 60.0px;" %)
142 +[[Running Web Analytics>>doc:Analytics - Running Web Analytics (v12\.x)]]
143 +
144 +(% style="margin-left: 30.0px;" %)
145 +(% style="color: rgb(0,51,102);" %)**Ad Analytics**
146 +
147 +(% style="margin-left: 60.0px;" %)
148 +[[Key Concepts - Ad Analytics>>doc:Key Concepts - Ad Analytics (v12\.x)]]
149 +
150 +(% style="margin-left: 60.0px;" %)
151 +[[Running Ad Analytics>>doc:Analytics - Running Ad Analytics (v12\.x)]]
152 +
153 +(% style="margin-left: 30.0px;" %)
154 +(% style="color: rgb(0,51,102);" %)**Email/Newsletter Analytics**
155 +
156 +(% style="margin-left: 60.0px;" %)
157 +
158 +
159 +(% style="margin-left: 60.0px;" %)
160 +
161 +
162 +(% style="margin-left: 60.0px;" %)
163 +
164 +
165 +(% style="margin-left: 30.0px;" %)
166 +(% style="color: rgb(0,51,102);" %)**Form Tracking Analytics**(%%)**
167 +**
168 +
169 +(% style="margin-left: 60.0px;" %)
170 +Running Form Tracking Analytics
171 +
172 +
173 +{{/expand}}
174 +{{/panel}}
175 +
176 +
177 +
178 +
179 +
180 +
181 +{{/layout-cell}}
182 +{{/layout-section}}
183 +{{/layout}}
Confluence.Code.ConfluencePageClass[0]
id
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1 -67624
1 +11927716
url
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1 -https://info.onecount.net//wiki/spaces/OD/pages/67624/Analytics - Running Newsletter Analytics (v12.x)
1 +https://info.onecount.net//wiki/spaces/OD/pages/11927716/Analytics - Running Email/Newsletter Analytics (v12.x)