Changes for page Key Concepts - Web Analytics
Last modified by caterina on 2022/02/04 14:59
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... ... @@ -12,7 +12,7 @@ 12 12 13 13 === DEFINITIONS === 14 14 15 -**Resource -** A **resource** is an identified and/or protected digital asset. A resource can be a web page or section of your website (such as a video library), e-newsletter, or file (a whitepaper, e.g.). Once a resource is attached to a product, that resource will be protected; and to access the resource, users will need to subscribe to/register for/purchase the product. (More detail on products and resources can be found in the Inventory module documentation.) A resource can be created without being attached to a product, thus not requiring user subscription/registration/purchase to access the resource but allowing analytics for that resource only to be easily pulled 15 +**Resource -** A **resource** is an identified and/or protected digital asset. A resource can be a web page or section of your website (such as a video library), e-newsletter, or file (a whitepaper, e.g.). Once a resource is attached to a product, that resource will be protected; and to access the resource, users will need to subscribe to/register for/purchase the product. (More detail on products and resources can be found in the Inventory module documentation.) A resource can be created without being attached to a product, thus not requiring user subscription/registration/purchase to access the resource but allowing analytics for that resource only to be easily pulled. ([[doc:Resources - How to Create a Resource]]) 16 16 17 17 **Known * -** A user in your database who has been identified and authenticated by ONEcount. 18 18 ... ... @@ -24,8 +24,8 @@ 24 24 25 25 **Unique Views -** The number of times the page was viewed, not including multiple views by the same user. The first view is the only view that is counted. 26 26 27 -* 28 - ** A user must be authenticated and identified by ONEcount to be counted as a Known user. There are different ways to be identified:1) By logging into a web site (direct log-in or via a lookup form), 2) by clicking on a smartlink~*~* in an email blast, 3) by completing a registration/subscription form for a product. Once authenticated and identified, a cookie will be set, allowing you to track a user's activities as a Known user. If a user is not logged in/identified, activities will be tracked as an Unknown user. Once the user is authenticated and identified, all of his/her activities (including past activities) will be moved from Unknown statistics to Known statistics.*27 +* A user must be authenticated and identified by ONEcount to be counted as a Known user. There are different ways to be identified: 28 +1) By logging into a web site (direct log-in or via a lookup form), 2) by clicking on a smartlink~*~* in an email blast, 3) by completing a registration/subscription form for a product. Once authenticated and identified, a cookie will be set, allowing you to track a user's activities as a Known user. If a user is not logged in/identified, activities will be tracked as an Unknown user. Once the user is authenticated and identified, all of his/her activities (including past activities) will be moved from Unknown statistics to Known statistics.* 29 29 30 30 **Sessions** - A session starts when a visitor first interacts with the web site. In most case the interaction is the first page view by the visitor. Every time a user interacts with an element of the site (like an event, social interaction, or opens a new page) the expiration time is reset by adding on an additional 30 minutes from the time of that interaction. A session ends when the user does not interact with the site for 30 minutes. So, if a visitor visits the site then goes away and comes back 35 minutes later, the activity is counted as two sessons. 31 31 ... ... @@ -33,7 +33,7 @@ 33 33 34 34 **Average Time/View -** Total time spent on a page divided by the total of views of a page. This metric is presented in seconds. 35 35 36 - *Average Time/Session - T*otal duration of all sessions (in seconds) / number of sessions.36 +Average Time/Session - T*otal duration of all sessions (in seconds) / number of sessions. 37 37 38 38 **Entrance -** The number of visits starting on a particular page or content area of a website. 39 39 ... ... @@ -61,17 +61,17 @@ 61 61 62 62 **Select ANALYTICS from the main menu.** 63 63 64 -[[image:attach:image2018-7-12 1 2:37:22.png]]64 +[[image:attach:image2018-7-12 13:28:17.png]] 65 65 66 66 67 67 68 68 **Select WEBSITE from the sub-menu.** 69 69 70 -[[image:attach:image2018-7-12 1 2:37:47.png]]70 +[[image:attach:image2018-7-12 13:28:40.png]] 71 71 72 72 This will bring you to the Web Analytics main window, as shown below. 73 73 74 -[[image:attach:image2018-7-12 1 2:38:23.png||width="766"]]74 +[[image:attach:image2018-7-12 13:29:4.png||width="766"]] 75 75 76 76 Note that there are 7 tabs in Web Analytics: 77 77 ... ... @@ -87,7 +87,7 @@ 87 87 88 88 === SHARED OPTIONS FOR SELECTING CRITERIA (ALL TABS) === 89 89 90 -[[image:attach:image2018-7-12 1 2:39:16.png||width="766"]]90 +[[image:attach:image2018-7-12 13:29:38.png||width="766"]] 91 91 92 92 All tabs include the following seven options for selecting analytics criteria. 93 93 ... ... @@ -149,7 +149,7 @@ 149 149 150 150 Below is an example of a report with site, resources, and date range selected. 151 151 152 -[[image:attach:image2018-7-12 1 2:51:1.png||height="250"]]152 +[[image:attach:image2018-7-12 13:30:48.png||width="762"]] 153 153 154 154 ==== Save Selections Template ==== 155 155
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... ... @@ -1,1 +1,1 @@ 1 -https://info.onecount.net//wiki/spaces/OD/pages/119277 82/Key Concepts - Web Analytics1 +https://info.onecount.net//wiki/spaces/OD/pages/11927791/Key Concepts - Web Analytics