Last modified by caterina on 2022/02/04 14:59
From version 22.1
edited by steven@one-count_com
on 2018/07/12 14:19
Change comment: There is no comment for this version
To version 11.1
edited by melanie@one-count_com
on 2016/12/14 12:38
Change comment: There is no comment for this version

Summary

Details

Page properties
Title
... ... @@ -1,1 +1,1 @@
1 -Key Concepts - Web Analytics
1 +Key Concepts - Web Analytics (v12.x)
Author
... ... @@ -1,1 +1,1 @@
1 -XWiki.steven@one-count_com
1 +XWiki.melanie@one-count_com
Content
... ... @@ -12,7 +12,7 @@
12 12  
13 13  === DEFINITIONS ===
14 14  
15 -**Resource -** A **resource** is an identified and/or protected digital asset. A resource can be a web page or section of your website (such as a video library), e-newsletter, or file (a whitepaper, e.g.). Once a resource is attached to a product, that resource will be protected; and to access the resource, users will need to subscribe to/register for/purchase the product. (More detail on products and resources can be found in the Inventory module documentation.) A resource can be created without being attached to a product, thus not requiring user subscription/registration/purchase to access the resource but allowing analytics for that resource only to be easily pulled. ([[doc:Resources - How to Create a Resource]])
15 +**Resource -** A **resource** is an identified and/or protected digital asset. A resource can be a web page or section of your website (such as a video library), e-newsletter, or file (a whitepaper, e.g.). Once a resource is attached to a product, that resource will be protected; and to access the resource, users will need to subscribe to/register for/purchase the product. (More detail on products and resources can be found in the Inventory module documentation.) A resource can be created without being attached to a product, thus not requiring user subscription/registration/purchase to access the resource but allowing analytics for that resource only to be easily pulled
16 16  
17 17  **Known * -** A user in your database who has been identified and authenticated by ONEcount.
18 18  
... ... @@ -24,8 +24,8 @@
24 24  
25 25  **Unique Views -** The number of times the page was viewed, not including multiple views by the same user. The first view is the only view that is counted.
26 26  
27 -* A user must be authenticated and identified by ONEcount to be counted as a Known user. There are different ways to be identified: 
28 -1) By logging into a web site (direct log-in or via a lookup form), 2) by clicking on a smartlink~*~* in an email blast, 3) by completing a registration/subscription form for a product. Once authenticated and identified, a cookie will be set, allowing you to track a user's activities as a Known user. If a user is not logged in/identified, activities will be tracked as an Unknown user. Once the user is authenticated and identified, all of his/her activities (including past activities) will be moved from Unknown statistics to Known statistics.*
27 +*
28 +** A user must be authenticated and identified by ONEcount to be counted as a Known user. There are different ways to be identified: 1) By logging into a web site (direct log-in or via a lookup form), 2) by clicking on a smartlink~*~* in an email blast, 3) by completing a registration/subscription form for a product. Once authenticated and identified, a cookie will be set, allowing you to track a user's activities as a Known user. If a user is not logged in/identified, activities will be tracked as an Unknown user. Once the user is authenticated and identified, all of his/her activities (including past activities) will be moved from Unknown statistics to Known statistics.*
29 29  
30 30  **Sessions** - A session starts when a visitor first interacts with the web site. In most case the interaction is the first page view by the visitor. Every time a user interacts with an element of the site (like an event, social interaction, or opens a new page) the expiration time is reset by adding on an additional 30 minutes from the time of that interaction. A session ends when the user does not interact with the site for 30 minutes. So, if a visitor visits the site then goes away and comes back 35 minutes later, the activity is counted as two sessons.
31 31  
... ... @@ -61,21 +61,21 @@
61 61  
62 62  **Select ANALYTICS from the main menu.**
63 63  
64 -[[image:attach:image2018-7-12 12:37:22.png]]
64 +[[image:attach:media_1444677744101.png||align="center"]]
65 65  
66 66  
67 67  
68 68  **Select WEBSITE from the sub-menu.**
69 69  
70 -[[image:attach:image2018-7-12 12:37:47.png]]
70 +[[image:attach:media_1444677804626.png||align="center"]]
71 71  
72 72  This will bring you to the Web Analytics main window, as shown below.
73 73  
74 -[[image:attach:image2018-7-12 12:38:23.png||width="766"]]
74 +[[image:attach:media_1444677911206.png||align="center"]]
75 75  
76 76  Note that there are 7 tabs in Web Analytics:
77 77  
78 -* **Segments** – pulls analytics data for a selected demographic
78 +* **Demographic** – pulls analytics data for a selected demographic
79 79  * **Content** - pulls analytics data by site content only
80 80  * **Device** – pulls analytics data by device used to access site
81 81  * **Operating System** – pulls analytics data by operating system used
... ... @@ -87,7 +87,7 @@
87 87  
88 88  === SHARED OPTIONS FOR SELECTING CRITERIA (ALL TABS) ===
89 89  
90 -[[image:attach:image2018-7-12 12:39:16.png||width="766"]]
90 +[[image:attach:media_1444679200246.png||align="center"]]
91 91  
92 92  All tabs include the following seven options for selecting analytics criteria.
93 93  
... ... @@ -96,11 +96,10 @@
96 96  ~1. Date Range
97 97   2. Select Sites
98 98   3. Select Resources
99 - 4. Load (Selections) Template
100 - 5. Save (Selections) Template
99 + 4. Load Selections Template
100 + 5. Save Selections Template
101 101   6. Template List
102 102   7. Get Report
103 -8. Select Content
104 104  
105 105  Note that clicking on "Get Report" without making any selections will generate a summary report including all possible selections.
106 106  
... ... @@ -115,7 +115,7 @@
115 115  [[image:attach:media_1445005224967.png||align="center"]]
116 116  
117 117  Clicking in the "Select Sites" field will present a drop-down of available domains to run anaytics on. Click on a domain(s) to select it or "Select All" for all domains.
118 - The sites that appear in this list are configurable in the [[Config Manager.>>doc:Utilities - Configuration Manager]]
117 + The sites that appear in this list are configurable in the [[Config Manager.>>doc:Utilities - Configuration Manager (v12\.x)]]
119 119  
120 120  ==== Select Resources ====
121 121  
... ... @@ -149,7 +149,7 @@
149 149  
150 150  Below is an example of a report with site, resources, and date range selected.
151 151  
152 -[[image:attach:image2018-7-12 12:51:1.png||height="250"]]
151 +[[image:attach:media_1445007569364.png||align="center"]]
153 153  
154 154  ==== Save Selections Template ====
155 155  
... ... @@ -271,18 +271,22 @@
271 271  {{/layout-cell}}
272 272  
273 273  {{layout-cell}}
274 -{{panel title="Search all Documentation:"}}
273 +**Search all Documentation:**
275 275  
276 276  
276 +
277 277  {{livesearch/}}
278 -{{/panel}}
279 279  
280 -{{panel title="Search ANALYTICS Documentation:"}}
279 +
281 281  
281 +**Search Analytics Documentation:**
282 282  
283 +
284 +
283 283  {{pagetreesearch rootPage="In-Depth Analytics – Web, Banner, Email, Form"/}}
284 -{{/panel}}
285 285  
287 +
288 +
286 286  {{panel title="On this page:"}}
287 287  
288 288  
... ... @@ -289,8 +289,7 @@
289 289  {{toc/}}
290 290  {{/panel}}
291 291  
292 -{{panel title="More ANALYTICS Documentation:"}}
293 -{{expand}}
295 +{{expand title="More Analytics Documentation"}}
294 294  (% style="margin-left: 30.0px;" %)
295 295  (% style="color: rgb(0,51,102);" %)**Web Analytics**
296 296  
... ... @@ -298,25 +298,25 @@
298 298  
299 299  
300 300  (% style="margin-left: 60.0px;" %)
301 -[[Running Web Analytics>>doc:Analytics - Running Web Analytics]]
303 +[[Running Web Analytics>>doc:Analytics - Running Web Analytics (v12\.x)]]
302 302  
303 303  (% style="margin-left: 30.0px;" %)
304 304  (% style="color: rgb(0,51,102);" %)**Ad Analytics**
305 305  
306 306  (% style="margin-left: 60.0px;" %)
307 -[[doc:Key Concepts - Ad Analytics]]
309 +[[Key Concepts - Ad Analytics>>doc:Key Concepts - Ad Analytics (v12\.x)]]
308 308  
309 309  (% style="margin-left: 60.0px;" %)
310 -[[Running Ad Analytics>>doc:Analytics - Running Ad Analytics]]
312 +[[Running Ad Analytics>>doc:Analytics - Running Ad Analytics (v12\.x)]]
311 311  
312 312  (% style="margin-left: 30.0px;" %)
313 313  (% style="color: rgb(0,51,102);" %)**Email/Newsletter Analytics**
314 314  
315 315  (% style="margin-left: 60.0px;" %)
316 -[[Key Concepts - Email/Newsletter Analytics>>doc:Key Concepts - Newsletter Analytics]]
318 +Key Concepts - Email/Newsletter Analytics
317 317  
318 318  (% style="margin-left: 60.0px;" %)
319 -[[Running Email/Newsletter Analytics>>doc:Analytics - Running EmailNewsletter Analytics]]
321 +Running Email/Newsletter Analytics
320 320  
321 321  (% style="margin-left: 30.0px;" %)
322 322  (% style="color: rgb(0,51,102);" %)**Form Tracking Analytics**(%%)**
... ... @@ -327,11 +327,6 @@
327 327  
328 328  
329 329  {{/expand}}
330 -{{/panel}}
331 -
332 -
333 -
334 -
335 335  {{/layout-cell}}
336 336  {{/layout-section}}
337 337  {{/layout}}
Confluence.Code.ConfluencePageClass[0]
id
... ... @@ -1,1 +1,1 @@
1 -11927789
1 +67490
url
... ... @@ -1,1 +1,1 @@
1 -https://info.onecount.net//wiki/spaces/OD/pages/11927789/Key Concepts - Web Analytics
1 +https://info.onecount.net//wiki/spaces/OD/pages/67490/Key Concepts - Web Analytics (v12.x)