Last modified by caterina on 2022/02/04 14:59

From version 9.1
edited by melanie@one-count_com
on 2016/12/08 11:41
Change comment: There is no comment for this version
To version 11.1
edited by melanie@one-count_com
on 2016/12/14 11:38
Change comment: There is no comment for this version

Summary

Details

Page properties
Content
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57 57  
58 58  _**ONEcount Pixel for Moat: ONEcount can collect ad viewability data from Moat's realtime pixel. In order to send data to ONEcount, Moat can fire a pixel like below to send data to ONEcount.** _
59 59  
60 -=== OPENING THE WEB ANALYTICS WINDOW ===
60 +=== OPEN THE WEB ANALYTICS WINDOW ===
61 61  
62 -=== Select ANALYTICS from the main menu. ===
62 +**Select ANALYTICS from the main menu.**
63 63  
64 64  [[image:attach:media_1444677744101.png||align="center"]]
65 65  
66 -=== Select WEBSITE from the sub-menu. ===
66 +
67 67  
68 +**Select WEBSITE from the sub-menu.**
69 +
68 68  [[image:attach:media_1444677804626.png||align="center"]]
69 69  
70 70  This will bring you to the Web Analytics main window, as shown below.
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73 73  
74 74  Note that there are 7 tabs in Web Analytics:
75 75  
76 -* Demographic – pulls analytics data for a selected demographic
77 -* Content - pulls analytics data by site content only
78 -* Device – pulls analytics data by device used to access site
79 -* Operating System – pulls analytics data by operating system used
80 -* Referrer – pulls analytics data by site referrers
81 -* Day - pulls analytics data by days of the week
82 -* Hour – pulls analytics data by hours of a day
78 +* **Demographic** – pulls analytics data for a selected demographic
79 +* **Content** - pulls analytics data by site content only
80 +* **Device** – pulls analytics data by device used to access site
81 +* **Operating System** – pulls analytics data by operating system used
82 +* **Referrer** – pulls analytics data by site referrers
83 +* **Day** - pulls analytics data by days of the week
84 +* **Hour** – pulls analytics data by hours of a day
83 83  
84 84  All tabs include the options for selecting criteria shown in the screenshot below.
85 85  
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87 87  
88 88  [[image:attach:media_1444679200246.png||align="center"]]
89 89  
90 -All tabs include the following seven options for selecting analytics criteria:
91 - ~1. Date Range
92 +All tabs include the following seven options for selecting analytics criteria.
93 +
94 +(% style="margin-left: 30.0px;" %)
95 +
96 +~1. Date Range
92 92   2. Select Sites
93 93   3. Select Resources
94 94   4. Load Selections Template
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98 98  
99 99  Note that clicking on "Get Report" without making any selections will generate a summary report including all possible selections.
100 100  
101 -=== Date Range ===
106 +==== Date Range ====
102 102  
103 103  [[image:attach:media_1444679740904.png||align="center"]]
104 104  
105 105  Date Range defaults to end date as current date and start date as week prior. Keep at default range or change by clicking in the date range field and using the drop-down calendar to select the desired range. To set the range, click on the desired start and end dates then click Apply. Note the options to the right of the calendars: Last 7 Days, Month to Date, Previous Month, Year to Date.
106 106  
107 -=== Select Sites ===
112 +==== Select Sites ====
108 108  
109 109  [[image:attach:media_1445005224967.png||align="center"]]
110 110  
111 111  Clicking in the "Select Sites" field will present a drop-down of available domains to run anaytics on. Click on a domain(s) to select it or "Select All" for all domains.
112 - The sites that appear in this list are configurable in the Config Manager.
117 + The sites that appear in this list are configurable in the [[Config Manager.>>doc:Utilities - Configuration Manager (v12\.x)]]
113 113  
114 -=== Select Resources ===
119 +==== Select Resources ====
115 115  
116 116  [[image:attach:media_1445006126761.png||align="center"]]
117 117  
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133 133  
134 134  [[image:attach:media_1445264847440.png||align="center"]]
135 135  
136 -=== Load Selections Template ===
141 +==== Load Selections Template ====
137 137  
138 138  [[image:attach:media_1445007177787.png||align="center"]]
139 139  
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145 145  
146 146  [[image:attach:media_1445007569364.png||align="center"]]
147 147  
148 -=== Save Selections Template ===
153 +==== Save Selections Template ====
149 149  
150 150  [[image:attach:media_1445007721345.png||align="center"]]
151 151  
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154 154  
155 155  Clicking on "Save Template" will present a pop-up window where you can select 1) Update or 2) New.
156 156  
162 +(% style="margin-left: 30.0px;" %)
157 157  **Update:** Use this if you loaded an existing template and want to update that template with the modified selections.
158 158  (% style="text-decoration: underline;" %)For example(%%):
159 159  An advertiser sponsors three sections of your site (each section is a resource) for the month of March.
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162 162   Load the saved template and add the new resource in "Select Resources".
163 163   Save the template, and the new resource will be added to the template.
164 164  
171 +(% style="margin-left: 30.0px;" %)
165 165  **New:** Use this if you did not load an existing template for modification but enter new selections to be saved as a new template.
166 166  
167 -=== Template List ===
174 +==== Template List ====
168 168  
169 169  [[image:attach:media_1445265583863.png||align="center"]]
170 170  
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176 176  
177 177  [[image:attach:media_1445283574996.png||align="center"]]
178 178  
179 -=== Get Report ===
186 +==== Get Report ====
180 180  
181 181  When the date range is selected and all selections made, Click the "Get Report" button. This will load the analytics report on the page. (See example below.)
182 182  
183 183  [[image:attach:media_1445267699513.png||align="center"]]
184 184  
185 -All reports, for all tabs, disiplay in three main sections:
186 - 1) Aggregate data for all sites and resources/pages selected.
192 +All reports, for all tabs, display in three main sections:
193 +
194 +(% style="margin-left: 30.0px;" %)
195 +
196 +1) Aggregate data for all sites and resources/pages selected.
187 187   2) Charts/graphical representation of key data
188 188   3) Breakdown and detail of aggregate data
189 189  
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193 193  
194 194  The features and options described below are available for each of the three summaries (Resources, Banner Campaign, and Newsletter Campaign).
195 195  
196 -=== Show Rows ===
206 +==== Show Rows ====
197 197  
198 198  [[image:attach:media_1445278277941.png||align="center"]]
199 199  
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200 200  The default number of rows shown is 10. Use the drop-down menu to display more than 10 rows (up to 5,000).
201 201  You should select the appropriate number of rows to display whether or not you use either of the options described below (Refine Report, Download Report).
202 202  
203 -=== User Data Analysis ===
213 +==== User Data Analysis ====
204 204  
205 205  [[image:attach:media_1445278220561.png||align="center"]]
206 206  
207 207  Clicking on this icon will bring you into the List Wizard where you can download the list of Known users, filter/segment the list further, and/or perform various administrative actions on the list. (See List Wizard documentation for more information on functionality.)
208 208  
209 -=== Information ===
219 +==== Information ====
210 210  
211 211  [[image:attach:media_1445278346298.png||align="center"]]
212 212  
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214 214  
215 215  [[image:attach:media_1445278393943.png||align="center"]]
216 216  
217 -=== Options ===
227 +
218 218  
229 +==== Refine Report ====
230 +
219 219  [[image:attach:media_1445282020900.png||align="center"]]
220 220  
221 -=== Refine Report ===
222 -
223 223  [[image:attach:media_1445282050887.png||align="center"]]
224 224  
225 225  You can refine/filter your report by using the following search options and entering the value in the blank field:
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241 241  
242 242  **Note: When options are removed or cancelled, you must click on "Apply" again to refresh the report.**
243 243  
244 -=== Download Report ===
254 +==== Download Report ====
245 245  
246 246  [[image:attach:media_1445282286126.png||align="center"]]
247 247  
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248 248  Downloading a report will download the report, as it is displayed, in .csv format.
249 249  **If 25 rows are displayed, those 25 rows will be downloaded; if 50 rows are displayed, those 50 rows will be downloaded, etc.**
250 250  
251 -=== Known | Unknown | Total ===
261 +==== Known | Unknown | Total ====
252 252  
253 253  **Known** = Includes users in your database who have been identified and authenticated by ONEcount.
254 254   **Unknown** = Includes counts of those users who are not authenticated/have not been identified by the ONEcount system. A user may be in your database but be an unkown if they haven't been authenticated by logging in, clicking on a smartlink in an email, or completing a subscription/registration form for a new product.
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276 276  
277 277  
278 278  
289 +{{panel title="On this page:"}}
290 +
291 +
292 +{{toc/}}
293 +{{/panel}}
294 +
279 279  {{expand title="More Analytics Documentation"}}
280 280  (% style="margin-left: 30.0px;" %)
281 281  (% style="color: rgb(0,51,102);" %)**Web Analytics**
Confluence.Code.ConfluencePageClass[0]
id
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1 -67036
1 +67490
url
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1 -https://info.onecount.net//wiki/spaces/OD/pages/67036/Key Concepts - Web Analytics (v12.x)
1 +https://info.onecount.net//wiki/spaces/OD/pages/67490/Key Concepts - Web Analytics (v12.x)