Changes for page Segment Manager

Last modified by Admin User on 2025/01/24 16:21
From version 24.1
edited by Admin
on 2022/03/31 14:07
Change comment: There is no comment for this version
To version 25.1
edited by rijo
on 2022/12/14 15:08
Change comment: date range, and added Referrer, removed Quiz

Summary

Details

Page properties
Author
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1 -XWiki.Admin
1 +XWiki.rijo
Content
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143 143  
144 144  You can add multiple values to a single behavioral target; they will be "OR" values, meaning the segment will be true if any of the values is present.
145 145  
146 -Define the frequency of the action in the Frequency box. This means how many times within the given date range this event has happened, and enter a date range for the given event.
146 +Define the frequency of the action in the Frequency box. This means how many times within the given date range this event has happened, and enter a date range for the given event.
147 147  
148 +**Date Range**: If 'Past,' the maximum allowed range is 3 months.  If 'Custom,' you can specify a start and end date.  If 'Future' option, allows to set a date range into the future (Currently, only the 'Package Transaction' Category has 'Future' option).  By not entering a value (or simply 0), the segment cannot be processed for that event.
149 +
148 148  If you add multiple behavioral criteria to your segment (hit Add) to add more behavioral criteria, be sure to define whether this criteria is AND/OR, meaning, whether this segment will match when both criteria are met (AND), or when either of the criteria is met (OR).
149 149  
150 150  There is a wide range of behavioral criteria that can be used for behavioral segments:
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169 169  
170 170  **Product Attribute**: Users are selected based on specific attributes of the products they have purchased. The sub-categories are the attributes (ie., category, type, state, etc.) The target is the value of that attribute (ie., blue, edible, New York, etc.) If the sub-category is a multiple-choice list, then your target must be the name of one of those elements of the list. If the sub-category is a free text field, you can enter any value in the target box.
171 171  
172 -**Quiz: **Users are selected based on whether the quiz is completed. It has only one subcategory 'completed'. You can enter the target in the text box.
173 -
174 174  **Geo: **Users are selected based on specific geographic location from anywhere in the world. The sub-category is 'coordinate'. When this geo category is selected, the world map is popped up and you can select any region on that map, where you want to target your users. Once, the selection of region is made, you will see the corresponding geographic coordinates are added to the target field. This geo-based targeting is one of the important functionalities introduced recently. Like other behavior categories, geo can also be added any number of times along with any other rules, by using ‘Add’ button on the screen as per your requirements. 
175 175  
176 +**Referrer**: You can specify URL(s) that serve as a starting point, for an action to be triggered on the target domain (specified in the 'Action' tab). Multiple URLs can be entered in the URL field.  The URL is a web address - either its domain (www.Domain.com) or subdomain (.com).  The 'Action' field has two choices and is used to indicate if the URL values are to be considered as given (you choose 'IS'), or contains a part of it (you choose 'CONTAINS'). The Referrer URL can essentially be used to execute actions defined in the 'Action' tab.  This helps in targeting users specified by the Referrer.  For instance, if you put in '.com' in the URL field, and the target header (Action tab) had 'www.testMe.com' with 'Popup' as the Action Type, what happens is that if the user is currently visiting a webpage that contains '.com' in its URL, then clicks a link that takes them to 'www.Domain.com/testMe.html' the specified popup will show on the Target Domain. 
177 +
176 176  Once you have defined your Behavioral criteria for your segment and you do not wish to add any other rules/action, be sure to **HIT SAVE.**
177 177  
178 178  **Note: There can be only one rule for each criteria like web, banner. If you have multiple target values all of them can be added into 1 rule by adding multiple values into target box.**
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291 291  KNOWN
292 292  )))
293 293  |(((
294 -Quiz
295 -)))|(((
296 -Completed
297 -)))|(((
298 -BOTH
299 -)))
300 -|(((
301 -\\
302 -)))|(((
303 -Abandoned
304 -)))|(((
305 -BOTH
306 -)))
307 -|(((
308 308  Source Code
309 309  )))|(((
310 310  Selected
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360 360  )))|(((
361 361  KNOWN
362 362  )))
351 +|(% colspan="1" %)(% colspan="1" %)
352 +(((
353 +Referrer
354 +)))|(% colspan="1" %)(% colspan="1" %)
355 +(((
356 +IS/CONTAINS
357 +)))|(% colspan="1" %)(% colspan="1" %)
358 +(((
359 +BOTH
360 +)))
363 363  
364 364  \\
365 365  
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379 379  
380 380  {{id name="CreateAction"/}}ADD AN ACTIONGo to the Action tab of create/edit segment. This is where you define the action to be taken for a segment, e.g. a website pop-up or ad targeting. Types of available Actions include: Pop-Up, Redirect, Ad Target, Email, Social Target, Subscribe to a Product, Unsubscribe to a Product, Subscribe to a Package, Unsubscribe to a Package, Add to Segment, Remove from Segment. Any action can be selected from action type dropdown.
381 381  
380 +Please Note: the 'Referrer' Category from the Behavior tab can be used to execute the 'Action Type' defined here.  Please read about this Category in the 'Create a Behavior-based Segment' section.
381 +
382 382  ===
383 383   ===
384 384  
Confluence.Code.ConfluencePageClass[0]
id
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1 -77496620
1 +77496635
url
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1 -https://info.onecount.net//wiki/spaces/OD/pages/77496620/Segment Manager
1 +https://info.onecount.net//wiki/spaces/OD/pages/77496635/Segment Manager