Last modified by santosh on 2020/08/18 10:28
From version 4.1
edited by melanie@one-count_com
on 2016/12/15 15:32
Change comment: There is no comment for this version
To version 7.1
edited by melanie@one-count_com
on 2016/12/15 15:39
Change comment: There is no comment for this version

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7 7   The Target Engine, used in conjunction with the Action Manager, is a powerful tool that allows you to quickly and easily define audience segments and target them with specific actions, e.g. target specific ads, display a pop-up, send an email, redirect to another page or site.Audience segments are defined in the Target Engine, and the actions to take for those defined segments are defined in the Action Manager.The following lesson will provide details on how to create ad target, pop-up, email, and redirect actions to be used with defined audience segments.Please Note:Segments and targeting actions can be applied to both Known and Unknown users.If the defined criteria for a target segment doesn't require a user be known, e.g. viewing a particular webpage or section 3 times, as soon as a user meets that criteria by viewing the defined webpage or section 3 times, he/she is included in that segment (whether a known user or not) and the targeting action will occur.Also note that both users who fit the criteria for the defined segment as of the effective start date of an action and users who meet the criteria at any time during the effective date range will be targeted.|
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39 39  
40 40  ----
41 41  
42 -B. Create Redirect1. Click "New action" and select Redirect.
44 +==== B. Create Redirect ====
45 +
46 +~1. Click "New action" and select Redirect.
43 43   2. Give the action a name and description (optional).
44 44   3. Click "Next".
45 45   4. Complete the fields as shown below.
46 46   5. Click "Next".[[image:attach:media_1442947217827.png||align="center"]]
47 -Upon clicking "Next", you'll have an opportunity to review the action and "Save" or go "Back" to make changes.When a redirect is in effect, the redirect will occur for the specified target segment in the designated domains and sections at the set frequency and priority level. There is user no opt-out option for this action.C. Create Ad TargetIn order for ad targeting to work, the ad code on your site must be updated so that it will accept and process Key and Value variables. GCN will provide you with the correct code.1. Click "New action".
51 +Upon clicking "Next", you'll have an opportunity to review the action and "Save" or go "Back" to make changes.When a redirect is in effect, the redirect will occur for the specified target segment in the designated domains and sections at the set frequency and priority level. There is user no opt-out option for this action.
52 +
53 +----
54 +
55 +
56 +
57 +==== C. Create Ad TargetIng ====
58 +
59 +For ad targeting to work, the ad code on your site must be updated so that it will accept and process Key and Value variables. If needed GCN will provide you with the correct code.
60 +
61 +~1. Click "Create Action" and select "Ad target".
48 48   2. Give the action a name and description (optional).
49 49   3. Click "Next".
50 50   4. Complete the fields as shown below.
51 51   5. Click "Next".[[image:attach:media_1446742365693.png||align="center"]]Upon clicking "Next", you'll have an opportunity to review the action and "Save" or go "Back" to make changes.When an ad target is in effect, only those ads specified by Key and Value will display for the specified target segment on the designated domains and sections at the set frequency and priority level. There is user no opt-out option for this action.
52 52  
53 -* In Revive/OpenX, these variables are created under Inventory > Banner > Delivery Options > Add Delivery Limitation > Site-Variable > Add > enter Key and Value variables. These variables are of your choosing and can be text or numbers.
67 +In Revive/OpenX, these variables are created under Inventory > Banner > Delivery Options > Add Delivery Limitation > Site-Variable > Add > enter Key and Value variables. These variables are of your choosing and can be text or numbers.
68 +
54 54  
55 -D. Create Email1. Click "New action".
70 +----
71 +
72 +==== D. Create Email ====
73 +
74 +~1. Click "Create Action" and select Email.
56 56   2. Give the action a name and description (optional).
57 57   3. Click "Next".
58 58   4. Complete the fields as shown below.
59 - 5. Click "Next".[[image:attach:media_1442946953775.png||align="center"]]Upon clicking "Next", you'll have an opportunity to review the action and "Save" or go "Back" to make changes.When an email action is in effect, the email will be sent to the specified target segment on the designated domains and sections at the set frequency and priority level. There is user no opt-out option for this action.**EMAIL ACTIONS ARE SENT DIRECTLY VIA ONECOUNT, NOT THROUGH THE MAIL ENGINE OR YOUR EMAIL SERVICE PROVIDER SO STATISTICS AREN'T INCLUDED IN NEWSLETTER ANALYTICS.**
78 + 5. Click "Next".[[image:attach:media_1442946953775.png||align="center"]]Upon clicking "Next", you'll have an opportunity to review the action and "Save" or go "Back" to make changes.When an email action is in effect, the email will be sent to the specified target segment on the designated domains and sections at the set frequency and priority level. There is user no opt-out option for this action.
60 60  
80 +
81 +
82 +{{note}}
83 +EMAIL ACTIONS ARE SENT DIRECTLY VIA ONECOUNT, NOT THROUGH THE MAIL ENGINE OR YOUR EMAIL SERVICE PROVIDER SO STATISTICS AREN'T INCLUDED IN NEWSLETTER ANALYTICS. YOU CAN SEE STATS IN THE TARGET ENGINE.
84 +{{/note}}
85 +
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89 +
61 61  {{id name="End ScreenSteps Content"/}}
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64 64  {{layout-cell}}
94 +{{panel borderStyle="solid" title="Search all Documentation:"}}
95 +
96 +
97 +{{livesearch/}}
98 +{{/panel}}
99 +
100 +{{panel borderStyle="solid" title="Search System UTILITIES:"}}
101 +
102 +
103 +{{pagetreesearch rootPage="System Utilities"/}}
104 +{{/panel}}
105 +
106 +{{panel}}
107 +
108 +
109 +{{toc/}}
110 +{{/panel}}
111 +
112 +{{panel title="More System UTILITIES"}}
113 +{{expand title="Expand"}}
65 65  
115 +
116 +(% style="margin-left: 30.0px;" %)
117 +[[Job List>>doc:Utilities - Job List (v12\.x)]]
118 +
119 +(% style="margin-left: 30.0px;" %)
120 +[[Backend User Permissions>>doc:Utilities - Backend Users and Permissions (v12\.x)]]
121 +
122 +(% style="margin-left: 30.0px;" %)
123 +[[Email Engine Sender Score>>doc:Email Engine and Sender Score]]
124 +
125 +(% style="margin-left: 30.0px;" %)
126 +[[Email Engine>>doc:Utilities - Email Engine (v12\.x)]]
127 +
128 +(% style="margin-left: 30.0px;" %)
129 +Action Manager
130 +
131 +(% style="margin-left: 30.0px;" %)
132 +[[Configuration Manager>>doc:Utilities - Configuration Manager (v12\.x)]]
133 +
134 +(% style="margin-left: 30.0px;" %)
135 +Backend Activity Log
136 +
137 +(% style="margin-left: 30.0px;" %)
138 +IVT Mitigator
139 +
140 +(% style="margin-left: 30.0px;" %)
141 +[[Widget Builder>>doc:Utilities - Widget Builder (v12\.x)]]
142 +
143 +(% style="margin-left: 30.0px;" %)
144 +
145 +
146 +(% style="margin-left: 30.0px;" %)
147 +Import/Export Tool
148 +{{/expand}}
149 +{{/panel}}
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67 67  {{/layout-section}}
68 68  {{/layout}}
Confluence.Code.ConfluencePageClass[0]
id
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1 -67664
1 +11927656
url
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1 -https://info.onecount.net//wiki/spaces/OD/pages/67664/Utilities - Action Manager (v12.x)
1 +https://info.onecount.net//wiki/spaces/OD/pages/11927656/Utilities - Action Manager (v12.x)