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Widget Implementation (v12.x)

Version 7.1 by melanie@one-count_com on 2016/11/09 17:51
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 In order to identify users and track activity, widgets must be embedded on every page of your web site .

These widgets, specific to your site(s), and directions for placement are provided in the Widget Builder.

ONEcount Library/Tracker

This javascript snippet controls gating/access, cookie setting, and handles web tracking_._

Access protection: Pages or sections of pages that are defined as a resource in ONEcount and that require registration/ signup are handled by this widget. If a resource is being accessed and the user that is trying to access it is not logged in or doesn't have access to that particular resource, then they will be directed to the lookup/ login page (or if lookup/login is set to "off", to the registration form enabled with progressive lookup functionality) where they can log in or complete registration.

This widget also allows users who have clicked on a smartlink* to automatically be logged in to ONEcount. The system will identify the user and set a cookie for her/him. Any subsequent action by that user on the site will then be tracked and attributed to that user (via tracking widget). These users are included in statistics for Known Users. Note that if a user goes directly to the website (not directed there by a smartlink) and is NOT logged in, he/she will NOT be identified and tracked as a Known User. A user must be logged in to be identified.

This widget also tracks all web activity.

This widget must be embedded inside the head section(<head></head>) of the website and should be placed BEFORE any other third party trackers (like Google analytics) or ad network codes and AFTER the title meta tag.

*A smartlink is any link that has parameters for identifying the user appended to the end of the URL. These parameters vary based on the email marketing platform you use (e.g. ONEcount's integrated Email Engine, Real Magnet/Magnet Mail, Exact Target, Silverpop, etc.) Upon clicking on a smartlink, two things will happen: 1) the user will be authenticated automatically for access-controlled content; and 2) the user will be identified in the system as a ONEcount user and a cookie will be set, allowing you to track as a Known user all activities across your online properties. *See Smartlinks and Other Form Linkouts documentation for more information on smartlinks.

Automation Widget

Automation scripts are snippets of javascript code that allow ONEcount to target actions (like ad target, popup target etc). This piece of javascript determines and outputs any automated action to the browser.

This snippet is placed inside head (<head></head>) and SHOULD BE PLACED AFTER any ad network slot definition code (DFP).

See Widget Bulder documentation for more information.

IVT Tracker and Noscript Tag

_The IVT tracker snippet identifies potential IVT traffic, and the noscript tag is needed to track requests when javascript is disabled. _

This snippet is placed inside body tag. Usually putting just before the end body tag (</body>) is advised.

See Widget Builder documentation for more information.

Banner Trackers

Banner widgets are used to track and report banner activity.

There are two banner platforms supported within ONEcount: OpenX and DFP (Premium and Small Business).

Widget Builder documentation provides widgets and directions for both platforms.

Third Party Trackers Modifications

Usually websites will have third party trackers like Google Analytics, etc. installed on their website. A small piece of code needs to be added to those third party trackers so that ONEcount can pass the original referrer to those systems.

We provide the code that needs to be added to your Google analytics code. See Widget Builder documenation.

If any other third party trackers are being used on your website, please let your ONEcount account manager know ahead of time.

ONEcount Pixel for Moat

ONEcount can collect ad viewability data from Moat's realtime pixel. In order to send data to ONEcount, Moat can fire a pixel like like that in the Widget Builder to send data to ONEcount.

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More System and Setup Information

ONEcount Cookies

Widget Implementation

Widget Builder

ONEcount Javascript Widget Changes

Configuration Manager

Smartlinks, Brand Codes, and Other Form Linkouts

ONEcount SSL and non-SSL Client Brand Pages

OpenX Zone Setup for Banner Tracking and Viewability

DFP Small Business – Create Key/Value Pair for Ad Targeting

DFP Premium – Create Key/Value Pair for Ad Targeting

Progressive Lookup

Embedding Forms in Web Pages

Overriding Lookup/Login Page Settings

Email Engine and Sender Score

Global Features