Last modified by caterina on 2022/02/04 14:59
From version 12.1
edited by mikef
on 2018/03/07 12:10
Change comment: There is no comment for this version
To version 14.1
edited by caterina
on 2022/02/04 14:59
Change comment: There is no comment for this version

Summary

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Title
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1 -Analytics - Running Web Analytics (v12.x)
1 +Analytics - Running Web Analytics
Parent
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1 +In-Depth Analytics – Web, Banner, Email, Form
Author
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1 -XWiki.mikef
1 +XWiki.caterina
Content
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4 4  
5 5  
6 6  {{id name="Start ScreenSteps Content"/}}
7 - The Website Analytics tool allows you to save, view, or download detailed known and unknown view statistics, including top URLs, referrers, and device analytics for various pages/sections of your website within a specified date range.
7 +The Website Analytics tool allows you to save, view, or download detailed known and unknown view statistics, including top URLs, referrers, and device analytics for various pages/sections of your website within a specified date range.
8 8  
9 9  The following lesson provides instruction on how to run website analytics.
10 10  
11 11  === OPEN THE WEB ANALYTICS WINDOW ===
12 12  
13 -**Select ANALYTICS from the main menu.**
13 +**Select ANALYTICS & DASHBOARD from the main menu.**
14 14  
15 -[[image:attach:media_1455550428115.png||align="center"]]
15 +[[image:attach:Screen Shot 2021-10-09 at 4.30.14 PM (2) copy 2.png||thumbnail="true" height="250"]]
16 16  
17 -
17 +\\
18 18  
19 19  **Select WEBSITE from the sub-menu.**
20 20  
21 -[[image:attach:media_1455550457711.png||align="center"]]
21 +[[image:attach:Screen Shot 2021-10-09 at 4.30.14 PM (2) copy 3.png||thumbnail="true" height="250"]]
22 22  
23 23  This will bring you to the Web Analytics main window, as shown below.
24 24  
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70 70  
71 71  **Exit Rate -** The percentage of visitors exiting the site from a particular page after having navigated there from other pages. The rate is the total number of Exits divided by the total number of Views. Exit rate is calculated for every page separately because it is the property of an individual page independent of any other page in the site.
72 72  
73 -
73 +\\
74 74  
75 75  === WEB ANALYTICS TABS ===
76 76  
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81 81  [[image:attach:media_1445289316195.png||align="center"]]
82 82  
83 83  1) Set the date range.
84 - 2) Select site(s). *
85 - 3) Select resource(s)/page(s) (if any). **If you want a report for the entire site, don't select resource(s)/page(s).**~*~*
86 - 4) Click "Get Report".
84 +2) Select site(s). *
85 +3) Select resource(s)/page(s) (if any). **If you want a report for the entire site, don't select resource(s)/page(s).**~*~*
86 +4) Click "Get Report".
87 87  
88 88  * Note that you can load a template or do a new selection of site(s) and resource(s).
89 - ~*~***You can also enter the URL of a web page not designated as a resource.**
90 - (For section-type resources, all pages within that section will be included in the analytics. You don't need to enter the URL for individual pages within a designated section-type resource – just select the section then use the refine function to filter for a particular web page(s).
89 +~*~***You can also enter the URL of a web page not designated as a resource.**
90 +(For section-type resources, all pages within that section will be included in the analytics. You don't need to enter the URL for individual pages within a designated section-type resource – just select the section then use the refine function to filter for a particular web page(s).
91 91  
92 92  After clicking "Get Report", the report will load, as shown below.
93 93  
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96 96  The report will display in three main sections:
97 97  
98 98  1) Aggregate data for all sites and resources/pages selected.
99 - 2) Charts/graphical representation of key data
100 - 3) Breakdown and detail of aggregate data
99 +2) Charts/graphical representation of key data
100 +3) Breakdown and detail of aggregate data
101 101  
102 102  All reports, for all tabs, break out applicable metrics by Known, Total, and Unknown. Please see above for definitions of metrics and terms.
103 103  \\
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111 111  [[image:attach:media_1455552643057.png||align="center"]]
112 112  
113 113  1) Set the date range.
114 - 2) Select site(s). *
115 - 3) Select resource(s)/page(s) (if any). **If you want a report for the entire site, don't select resource(s)/page(s).**~*~*
116 - 4) Select the demographic question.
117 - 5) Click "Get Report".
114 +2) Select site(s). *
115 +3) Select resource(s)/page(s) (if any). **If you want a report for the entire site, don't select resource(s)/page(s).**~*~*
116 +4) Select the demographic question.
117 +5) Click "Get Report".
118 118  
119 119  * Note that you can load a template or do a new selection of site(s) and resource(s).
120 - ~*~***You can also enter the URL of a web page not designated as a resource.** (See example in screenshot below.)
121 - (For section-type resources, all pages within that section will be included in the anaytics. You don't need to enter the URL for individual pages within a designated section-type resource – just select the section then use the refine function to filter for a particular web page(s).
120 +~*~***You can also enter the URL of a web page not designated as a resource.** (See example in screenshot below.)
121 +(For section-type resources, all pages within that section will be included in the anaytics. You don't need to enter the URL for individual pages within a designated section-type resource – just select the section then use the refine function to filter for a particular web page(s).
122 122  
123 123  After clicking "Get Report", the report will load, as shown below.
124 124  
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127 127  The report will disiplay in three main sections:
128 128  
129 129  1) Aggregate data for all sites and resources/pages selected.
130 - 2) Charts/graphical representation of key data
131 - 3) Breakdown and detail of aggregate data
130 +2) Charts/graphical representation of key data
131 +3) Breakdown and detail of aggregate data
132 132  
133 133  All reports, for all tabs, break out applicable metrics by Known, Total, and Unknown. Please see above for definitions of metrics and terms.
134 134  \\
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142 142  [[image:attach:media_1445290998849.png||align="center"]]
143 143  
144 144  1) Set the date range.
145 - 2) Select site(s). *
146 - 3) Select resource(s)/page(s)~*~* (if any). **If you want a report for the entire site, don't select resource(s)/page(s).**~*~*
147 - 4) Select device(s). (Click in empty field to bring up a list of devices.)
148 - 5) Select device model(s). (Click in empty field to bring up a list of devices.)
149 - 6) Click "Get Report".
145 +2) Select site(s). *
146 +3) Select resource(s)/page(s)~*~* (if any). **If you want a report for the entire site, don't select resource(s)/page(s).**~*~*
147 +4) Select device(s). (Click in empty field to bring up a list of devices.)
148 +5) Select device model(s). (Click in empty field to bring up a list of devices.)
149 +6) Click "Get Report".
150 150  
151 151  * Note that you can load a template or do a new selection of site(s) and resource(s).
152 - ~*~***You can also enter the URL of a web page not designated as a resource.** (See example in screenshot below.)
153 - (For section-type resources, all pages within that section will be included in the anaytics. You don't need to enter the URL for individual pages within a designated section-type resource – just select the section then use the refine function to filter for a particular web page(s).
152 +~*~***You can also enter the URL of a web page not designated as a resource.** (See example in screenshot below.)
153 +(For section-type resources, all pages within that section will be included in the anaytics. You don't need to enter the URL for individual pages within a designated section-type resource – just select the section then use the refine function to filter for a particular web page(s).
154 154  
155 155  After clicking "Get Report", the report will load, as shown below.
156 156  
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159 159  The report will disiplay in three main sections:
160 160  
161 161  1) Aggregate data for all sites and resources/pages selected.
162 - 2) Charts/graphical representation of key data
163 - 3) Breakdown and detail of aggregate data
162 +2) Charts/graphical representation of key data
163 +3) Breakdown and detail of aggregate data
164 164  
165 165  All reports, for all tabs, break out applicable metrics by Known, Total, and Unknown. Please see above for definitions of metrics and terms.
166 166  \\
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174 174  [[image:attach:media_1455920660567.png||align="center"]]
175 175  
176 176  1) Set the date range.
177 - 2) Select site(s). *
178 - 3) Select resource(s)/page(s)~*~* (if any). **If you want a report for the entire site, don't select resource(s)/page(s).**~*~*
179 - 4) Select Operating System(s). (Click in empty field to bring up a list of operating systems.)
180 - 5) Select OS (Operating System) model(s). (Click in empty field to bring up a list of OS models.) OS Models are subsets of the Operating System, i.e. Mac OS has iOS and OSX OS Models, Windows OS has Windows 8 and Windows 10 OS Models, etc. Selecting specific models allows you to be more granular in results.
181 - 6) Click "Get Report".
177 +2) Select site(s). *
178 +3) Select resource(s)/page(s)~*~* (if any). **If you want a report for the entire site, don't select resource(s)/page(s).**~*~*
179 +4) Select Operating System(s). (Click in empty field to bring up a list of operating systems.)
180 +5) Select OS (Operating System) model(s). (Click in empty field to bring up a list of OS models.) OS Models are subsets of the Operating System, i.e. Mac OS has iOS and OSX OS Models, Windows OS has Windows 8 and Windows 10 OS Models, etc. Selecting specific models allows you to be more granular in results.
181 +6) Click "Get Report".
182 182  
183 183  * Note that you can load a template or do a new selection of site(s) and resource(s).
184 - ~*~***You can also enter the URL of a web page not designated as a resource.** (See example in screenshot below.)
185 - (For section-type resources, all pages within that section will be included in the anaytics. You don't need to enter the URL for individual pages within a designated section-type resource – just select the section then use the refine function to filter for a particular web page(s).
184 +~*~***You can also enter the URL of a web page not designated as a resource.** (See example in screenshot below.)
185 +(For section-type resources, all pages within that section will be included in the anaytics. You don't need to enter the URL for individual pages within a designated section-type resource – just select the section then use the refine function to filter for a particular web page(s).
186 186  
187 187  After clicking "Get Report", the report will load, as shown below.
188 188  
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192 192  
193 193  (% style="margin-left: 30.0px;" %)
194 194  1) Aggregate data for all sites and resources/pages selected
195 - 2) Charts/graphical representation of key data
196 - 3) Breakdown and detail of aggregate data
195 +2) Charts/graphical representation of key data
196 +3) Breakdown and detail of aggregate data
197 197  
198 198  All reports, for all tabs, break out applicable metrics by Known, Total, and Unknown. Please see above for definitions of metrics and terms.
199 - Please see Quick Start Guide - Website Analytics (v. 12.5) for information on the various report icons and options.
199 +Please see Quick Start Guide - Website Analytics (v. 12.5) for information on the various report icons and options.
200 200  \\
201 201  
202 202  ----
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210 210  The report will disiplay in three main sections:
211 211  
212 212  1) Aggregate data for all sites and resources/pages selected
213 - 2) Charts/graphical representation of key data
214 - 3) Breakdown and detail of aggregate data
213 +2) Charts/graphical representation of key data
214 +3) Breakdown and detail of aggregate data
215 215  
216 216  All reports, for all tabs, break out applicable metrics by Known, Total, and Unknown. Please see above for definitions of metrics and terms.
217 - Please see Quick Start Guide - Website Analytics (v. 12.5) for information on the various report icons and options.
217 +Please see Quick Start Guide - Website Analytics (v. 12.5) for information on the various report icons and options.
218 218  
219 219  [[image:attach:media_1455561324990.png||align="center"]]
220 220  
221 221  1) Set the date range.
222 - 2) Select site(s). *
223 - 3) Select resource(s)/page(s)~*~* (if any). **If you want a report for the entire site, don't select resource(s)/page(s).**~*~*
224 - 4) Select Referrer(s). To bring up a list of referrers, begin typing in the "Select Referrer" field, as shown above.
225 - 5) Click "Get Report".
222 +2) Select site(s). *
223 +3) Select resource(s)/page(s)~*~* (if any). **If you want a report for the entire site, don't select resource(s)/page(s).**~*~*
224 +4) Select Referrer(s). To bring up a list of referrers, begin typing in the "Select Referrer" field, as shown above.
225 +5) Click "Get Report".
226 226  
227 227  * Note that you can load a template or do a new selection of site(s) and resource(s).
228 - ~*~***You can also enter the URL of a web page not designated as a resource.** (See example in screenshot below.)
229 - (For section-type resources, all pages within that section will be included in the anaytics. You don't need to enter the URL for individual pages within a designated section-type resource – just select the section then use the refine function to filter for a particular web page(s).
228 +~*~***You can also enter the URL of a web page not designated as a resource.** (See example in screenshot below.)
229 +(For section-type resources, all pages within that section will be included in the anaytics. You don't need to enter the URL for individual pages within a designated section-type resource – just select the section then use the refine function to filter for a particular web page(s).
230 230  
231 231  After clicking "Get Report", the report will load, as shown below. The report below was generated without selecting a specific referrer.
232 232  \\
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240 240  [[image:attach:media_1455566126437.png||align="center"]]
241 241  
242 242  1) Set the date range.
243 - 2) Select site(s). *
244 - 3) Select resource(s)/page(s)~*~* (if any). **If you want a report for the entire site, don't select resource(s)/page(s).**~*~*
245 - 4) Select Day(s). (Click in empty field to bring up a list of days.)
246 - 5) Click "Get Report".
243 +2) Select site(s). *
244 +3) Select resource(s)/page(s)~*~* (if any). **If you want a report for the entire site, don't select resource(s)/page(s).**~*~*
245 +4) Select Day(s). (Click in empty field to bring up a list of days.)
246 +5) Click "Get Report".
247 247  
248 248  * Note that you can load a template or do a new selection of site(s) and resource(s).
249 - ~*~***You can also enter the URL of a web page not designated as a resource.** (See example in screenshot below.)
250 - (For section-type resources, all pages within that section will be included in the anaytics. You don't need to enter the URL for individual pages within a designated section-type resource – just select the section then use the refine function to filter for a particular web page(s).
249 +~*~***You can also enter the URL of a web page not designated as a resource.** (See example in screenshot below.)
250 +(For section-type resources, all pages within that section will be included in the anaytics. You don't need to enter the URL for individual pages within a designated section-type resource – just select the section then use the refine function to filter for a particular web page(s).
251 251  
252 252  After clicking "Get Report", the report will load, as shown below.
253 253  
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256 256  The report will disiplay in three main sections:
257 257  
258 258  1) Aggregate data for all sites and resources/pages selected
259 - 2) Charts/graphical representation of key data
260 - 3) Breakdown and detail of aggregate data
259 +2) Charts/graphical representation of key data
260 +3) Breakdown and detail of aggregate data
261 261  
262 262  All reports, for all tabs, break out applicable metrics by Known, Total, and Unknown. Please see above for definitions of metrics and terms.
263 - Please see Quick Start Guide - Website Analytics (v. 12.5) for information on the various report icons and options.
263 +Please see Quick Start Guide - Website Analytics (v. 12.5) for information on the various report icons and options.
264 264  \\
265 265  
266 266  ----
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272 272  [[image:attach:media_1455569048086.png||align="center"]]
273 273  
274 274  1) Set the date range.
275 - 2) Select site(s). *
276 - 3) Select resource(s)/page(s)~*~* (if any). **If you want a report for the entire site, don't select resource(s)/page(s).**~*~*
277 - 4) Select Hour(s). (Click in empty field to bring up a list of hours.)
278 - 5) Click "Get Report".
275 +2) Select site(s). *
276 +3) Select resource(s)/page(s)~*~* (if any). **If you want a report for the entire site, don't select resource(s)/page(s).**~*~*
277 +4) Select Hour(s). (Click in empty field to bring up a list of hours.)
278 +5) Click "Get Report".
279 279  
280 280  * Note that you can load a template or do a new selection of site(s) and resource(s).
281 - ~*~***You can also enter the URL of a web page not designated as a resource.** (See example in screenshot below.)
282 - (For section-type resources, all pages within that section will be included in the anaytics. You don't need to enter the URL for individual pages within a designated section-type resource – just select the section then use the refine function to filter for a particular web page(s).
281 +~*~***You can also enter the URL of a web page not designated as a resource.** (See example in screenshot below.)
282 +(For section-type resources, all pages within that section will be included in the anaytics. You don't need to enter the URL for individual pages within a designated section-type resource – just select the section then use the refine function to filter for a particular web page(s).
283 283  
284 284  After clicking "Get Report", the report will load, as shown below.
285 285  
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288 288  The report will disiplay in three main sections:
289 289  
290 290  1) Aggregate data for all sites and resources/pages selected
291 - 2) Charts/graphical representation of key data
292 - 3) Breakdown and detail of aggregate data
291 +2) Charts/graphical representation of key data
292 +3) Breakdown and detail of aggregate data
293 293  
294 294  All reports, for all tabs, break out applicable metrics by Known, Total, and Unknown. Please see above for definitions of metrics and terms.
295 - Please see Quick Start Guide - Website Analytics (v. 12.5) for information on the various report icons and options.
295 +Please see Quick Start Guide - Website Analytics (v. 12.5) for information on the various report icons and options.
296 296  
297 297  
298 298  
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324 324  (% style="color: rgb(0,51,102);" %)**Web Analytics**
325 325  
326 326  (% style="margin-left: 60.0px;" %)
327 -[[Key Concepts - Web Analytics>>doc:Key Concepts - Web Analytics (v12\.x)]]
327 +[[doc:Key Concepts - Web Analytics]]
328 328  
329 329  (% style="margin-left: 60.0px;" %)
330 330  
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333 333  (% style="color: rgb(0,51,102);" %)**Ad Analytics**
334 334  
335 335  (% style="margin-left: 60.0px;" %)
336 -[[Key Concepts - Ad Analytics>>doc:Key Concepts - Ad Analytics]]
336 +[[doc:Key Concepts - Ad Analytics]]
337 337  
338 338  (% style="margin-left: 60.0px;" %)
339 339  [[Running Ad Analytics>>doc:Analytics - Running Ad Analytics]]
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354 354  (% style="margin-left: 60.0px;" %)
355 355  Running Form Tracking Analytics
356 356  
357 -
357 +\\
358 358  {{/expand}}
359 359  {{/panel}}
360 360  
361 -
361 +\\
362 362  
363 -
363 +\\
364 364  
365 365  **
366 366  **
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368 368  **
369 369  **
370 370  
371 -
371 +\\
372 372  
373 -
373 +\\
374 374  {{/layout-cell}}
375 375  {{/layout-section}}
376 376  {{/layout}}
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1 -https://info.onecount.net//wiki/spaces/OD/pages/11927720/Analytics - Running Web Analytics (v12.x)
1 +https://info.onecount.net//wiki/spaces/OD/pages/66972/Analytics - Running Web Analytics